Business Plans

Posts Tagged ‘Unique Product’

To analyze a competition, we need to know about the competitors in order to identify our position in the market. By identifying our competitors it will make us easier to discover how far that our products can be different. Try to find by using questions like: What are competitors doing so that the customers think that is good? What things that we haven’t done so that things are good for the costumer? What has not been offered by them, which we can offer?

For the answer to that question it could make its own differentiation. Different from the things that already exists. Find The Emotional Side of your Product for Your Customer, For your flower shop, it’s possible to create the uniqueness of its emotional side. “Say it with flowers“. Try to provide a person that becomes a professional writer’ who could write these words in the greeting card that often accompanies flower delivery.

This professional writer make the words match with the feeling that want to be conveyed by the sender. The combination of words that can really touch the emotions of the recipient, will provide enormous value for your customer.

The words should be special, not from usual language. Especially if the words are written with beautiful handwriting along with beautiful fresh flowers. Certainly many people will come back again for the matter of flowers to your store, that also will be distributed this uniqueness from one person to another that has been satisfied.